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Australian SEO Copywriter Freelance

📌 Long-open, listed since May 2018
Melbourne, Victoria, Australia On-site Full-time Asia Pacific
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About this role

One of 3 similar roles Spotzer Digital has open at once, suggesting a team build-out rather than a single backfill.

AI Replacement Risk

HIGH

Full job description

Sourced directly from Spotzer Digital's original listing.

We are Spotzer Digital, an

International Marketing & Technology agency based in Melbourne CBD. We

create websites, blogs, and other SEO content for small to medium businesses

across Australia.

We are looking for multiple

Australian SEO Copywriter (Freelance) who can start immediately, work remotely,

and help us deliver insightful, creative copy to our business clients. There is

plenty of work to complete, making it ideal for full-time freelancers and

part-time freelancers looking for a side hustle.

What you will be doing:

Writing website copy for small business websites across a variety of

industries. One order could be for a landscaper, then for a mechanic, then for

a florist. You will mostly be writing directly onto the CMS, therefore some

technical knowledge may be required. Basic training will be provided in the

form of instructional documents and email support, where needed.

There will be no design required - you just write and edit the text in the web

template.

This is you:

- At least 1 year of experience writing as a freelancer OR working for an advertising or marketing agency OR a student currently undertaking an English writing degree (Professional Writing and Editing, Creative Writing, or similar)

- A strong understanding of SEO and SEM concepts

- Native English speaker or exceptionally proficient ESL

- Excellent writing skills and attention to detail

- Happy working remotely and communicating with our content manager via email

- You have an Australian Business Number (ABN) or are willing to get one*

- You have an Australian Bank Account

- Ability to work on multiple projects simultaneously and effectively juggle different writing demands

- Can commit to at least 15 pages (~5 websites) per week

- Ready to start writing today!

Payment ranges from $6 - $15 AUD for 300 words depending on the work. If your writing stands out and makes a good impression, you may be eligible for higher rates and more varied work.

*If you're not an Australian resident, but have an Australian bank account you may be able to get an exemption to the ABN rule, so please get in touch.

How to apply:

If you're interested, simply submit your CV and cover letter, as well as some examples of your work. Please note: Applications without a cover letter will not be considered.

We look forward to your application!

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AI Replacement Risk, explained

We rate every role on how much of the day-to-day work could plausibly be done by current AI tools within the next year or two. It's a judgment call, not a hard science, based on three questions:

Task repeatability — is the work mostly repeatable execution (drafting, formatting, routine audits), or judgment-heavy (strategy, negotiation, prioritization)?
Precedent — are AI tools already doing a meaningful chunk of this work well today, in production, somewhere?
Accountability — does the role carry a decision or relationship someone has to own, not just an output that has to exist?

LOW

Mostly judgment, negotiation, or ownership work. AI assists, it doesn't replace.

MED

A real mix of judgment and repeatable execution. Expect the repeatable half to keep shrinking.

HIGH

Mostly production or output work, with real AI precedent already in the wild.

This is our own read, not a scientific index. Treat it as a conversation starter before you apply, not a scorecard.