SEO Content Writer
About this role
Posted via FetchJobs.co, but the listing names the real employer as Cella, a Randstad Digital company. A pure content-writer seat, which sits at the more automatable end of SEO work compared to strategy or technical roles.
AI Replacement Risk
Full job description
Sourced directly from FetchJobs.co's original listing.
About The Company
Cella, a Randstad Digital company, is a leading organization dedicated to delivering innovative digital solutions and strategic marketing services. Committed to fostering a diverse and inclusive workplace, Cella leverages cutting-edge technology and industry best practices to help clients achieve their growth objectives. With a focus on excellence, collaboration, and integrity, Cella supports its employees in developing their skills and advancing their careers. The company prides itself on creating a dynamic environment that encourages creativity, continuous learning, and impactful contributions across various digital domains.
About The Role
We are seeking a highly skilled and strategic Content Marketing Specialist to join our team remotely, based in the US within the Central Time Zone. This part-time position offers an exciting opportunity to lead high-growth content initiatives that significantly impact organic acquisition and search performance. As a key partner to our growth marketing team, you will be responsible for designing and executing omnichannel content strategies that transform complex lifecycle messaging into compelling digital assets. Your work will directly influence brand visibility, customer engagement, and overall business success. The ideal candidate will possess a strong background in B2C content marketing, advanced SEO and Generative-Engine Optimization (GEO) techniques, and a proven ability to produce high-quality content tailored for diverse digital channels.
Qualifications
The ideal candidate will have over four years of experience in B2C content marketing, demonstrating a strong portfolio of both long- and short-form content crafted for general audiences. Advanced knowledge of traditional SEO best practices, coupled with emerging GEO/AEO mechanics such as keyword clustering and E-E-A-T principles, is essential. Candidates should have a proven track record of managing content backlogs, developing multi-channel content atomization workflows, and translating keyword research into high-impact published content. A minimum of five years supporting B2C content marketing efforts is preferred, with demonstrated versatility in asset repurposing, voice adaptation, and self-directed project execution. Familiarity with AI tools for quality control and content optimization is highly desirable.
Responsibilities
In this role, you will author thought leadership articles, case studies, and editorial content aimed at accelerating customer lifecycle journeys and fostering organic growth. You will execute advanced SEO and GEO strategies to systematically address content backlogs and enhance search performance. Additionally, you will architect content atomization workflows to repurpose foundational long-form assets into various digital formats suitable for different channels, maximizing reach and engagement. Collaboration with cross-functional CRM teams and lifecycle writers will be crucial to tailor content for key buyer, organizer, and seller pathways. Your efforts will ensure the delivery of high-impact, targeted content that aligns with strategic marketing objectives and enhances the overall customer experience.
Benefits
Cella offers a comprehensive benefits package designed to support the health, well-being, and financial security of our employees. Benefits include medical, prescription, dental, and vision insurance, along with AD&D and life insurance coverage. Employees are also eligible for short-term disability benefits and a 401(k) plan to help secure their financial future. We prioritize work-life balance and provide a flexible work environment that accommodates part-time schedules. As part of our commitment to diversity and inclusion, we ensure that all employees have equal access to growth opportunities and support throughout their employment journey.
Equal Opportunity
Cella is an equal opportunity employer committed to fostering an inclusive environment for all employees and applicants. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, protected veteran status, or any other legally protected group. We welcome individuals of all abilities and backgrounds and are dedicated to providing reasonable accommodations to ensure a fair and accessible hiring process. Our commitment to diversity enhances our innovation, creativity, and overall success as a company.
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